Back to the College Football Uniforms
Consider the Tigers traditionalists.
White lids and navy jerseys with embossed white numbers have been the norm on The Plains since the 1960s. The Tigers first donned the popular “AU” logo on their helmets in 1966 and have done so in every game since — except one. On Oct. 6, 2007, the Tigers wore a blank white shell with orange and navy stripes to commemorate the 1957 national champion team.
They moved to their current navy facemask in 1984 after tinkering with bright orange from 1979-83.
The Tigers pushed Under Armour against Nike in the 2010 BCS Championship Game against Oregon. Auburn stuck to its gone in its traditional uniforms while Nike incorporated volt into the Ducks’ scheme. Then-Auburn quarterback Cam Newton, the Heisman winner that season, is currently Under Armour’s lead spokesperson.
Auburn first entered the Under Armour umbrella in 2006 with coach Tommy Tuberville. Ironically, Tuberville is now at Texas Tech — another UA school.
Auburn signed a seven-year extension with Under Armour in 2010 and was the first SEC program to join the Baltimore-based company. CEO Kevin Plank has said in the past that Under Armour would never make substantial changes to Auburn’s classic garb.
Before committing to Under Armour, Auburn football was outfitted by Russell Athletic. And for those fans wanting an orange alternate jersey or navy helmet, it probably won’t happen anytime soon. The Tigers donned orange tops in 1946 then brought them back three different Saturdays in 1978, ’79 and ’80. A prototype navy shell with Auburn’s “AU” decal appeared in 2011 but never made it to the field.
